Customer Relationship Management (CRM)
Ashewa’s Smart CRM (Customer Relationship Management) is a comprehensive suite designed to help businesses manage customer interactions, streamline processes, and improve profitability. It is a true customer-centric tool for your sales needs. It allows you to track leads, get accurate forecasts, and focus on what matters: closing opportunities.
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Problems Solved
— 01
Leads are not promptly captured or distributed, causing delays in follow-up and missed sales opportunities.
— 02
Manual data entry leads to mistakes and inconsistent customer records, affecting overall data reliability.
— 03
Manual handling of emails, reminders, and follow-ups is time-consuming and less effective, and different team members may deliver inconsistent customer experiences.
— 04
Sales and support teams are overwhelmed with repetitive tasks like updating records and scheduling appointments, which can lead to missed follow-ups and dissatisfied customers.
Benefits of Automated Customer Relationship Management (CRM)
Sales automation and pipeline management streamline the sales process, allowing sales teams to focus on closing deals.
Efficient ticketing and knowledge-based systems lead to faster issue resolution and higher customer satisfaction.
Centralized customer data and communication history help build stronger relationships.
Targeted marketing campaigns and lead nurturing to improve conversion rates.
Advanced reporting and analytics provide insights to make informed business decisions.
Key Feature
Lead Management
Capture leads automatically from various sources, prioritize and score them, and visualize the sales pipeline for efficient opportunity management.
Centralized Customer Management
Store all customer and prospect information in one database, track interactions, manage communication from a single place, and segment contacts for targeted marketing.
Sales Automation
Automate follow-up emails, task assignments, and lead routing, integrate with email clients and track sales activities and performance.
Marketing Campaign Management
Create, launch, and track multi-channel campaigns, design personalized emails and SMS, and implement lead nurturing workflows.
Reporting and Analytics
Generate custom sales and marketing reports, create interactive dashboards for real-time metrics, and use predictive analytics for trend forecasting and target setting.
Fully integrated with necessary features
Sales Module
CRM opportunities can be directly converted into quotations and sales orders, streamlining the sales process. Centralized customer information, with seamless updates between CRM and Sales.
Marketing Automation
Automated email campaigns and follow-ups can be set up based on CRM data. Leads and opportunities can be segmented for targeted marketing efforts.
Website & eCommerce
Capture leads directly from website forms and online store purchases. Provide customers with access to their data, orders, and support tickets through the portal.
Accounting
Generate invoices from sales orders linked to CRM opportunities. Integrate CRM data with accounting for comprehensive financial analysis and reporting.
Inventory
Link CRM sales orders with inventory to track product availability and delivery. Integrating CRM with inventory management ensures smooth order fulfillment processes.
